With the introduction of the e-commerce business, people’s lives became easier. In today’s world, everything is available online; you need to visit the website/app and order. But to maintain/develop these websites, we need platforms that can guide us to get how we want our websites to work.
The US Department of Commerce states that almost 55% of global retailers entered the e-commerce business, which increased the number of online shoppers. The brands that ran their physical stores are adopting ways to enter into the online business.
If you are an online shopper or even spend several hours over the internet, you might come across thousands of such platforms. The most popular one is Magento, which is an open-source e-commerce platform. It handles over $100 billion in gross merchandise volumes.
Magento, a part of Adobe Experience Cloud, brings together the entire marketing tech in one place. This helps the users manage their content, deliver email campaigns to automate the advertisement buying’s, and measure the user’s success.
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Why Magento?
Magento provides industry-leading solutions through which users can integrate their digital and physical shopping experiences. Magento gives a chance to many businesses, whether it’s a small business or a mid-market enterprise.
With the vast Magento global ecosystem, customers can enter international e-commerce markets with all the knowledge provided by Magento’s experts. The business to undergo digital transformation eats up a lot of time and money, but with Magento on the side, digital transformation is much faster and easier.
Magento offers the B2B marketplace with effortless management that buyers experience it like a B2C market. It creates a world-class omnichannel experience for their users to get whatever they want and from wherever they want. The future is mobile e-commerce, and Magento helps merchants take the first step for it.
10 Reasons Why You Should Choose Magento For Developing Your E-Commerce Website
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Open Source
Magento is an open-source platform, which means you can visit Magento’s website or download it and work. Don’t pay a single dime. Anyone who knows how to use it or wants to learn, they can do so.
If you are a Magento expert or have one with you, you can accelerate your performance for your Magento store, and you can power up your website. A vast library would be provided to the customers with several modules to help accelerate your website.
Numerous Features
Businessmen often look for a platform with features that match their needs. Magento provides a hell lot of features, satisfying different users’ requirements. Advanced search filters, role-specific features, and user management are few, which can help upgrade customer’s websites.
Magento provides a multi-language platform and currency supports to provide support for international opportunities. Magento even provides high-security features to protect the confidential data of both sellers and buyers.
Made For E-Commerce
Magento is specifically for e-commerce website development. It comes under the top CMS (Content Management System) platforms of 2020. There are other platforms like WordPress or Drupal, but they are not solely created for e-commerce websites.
It provides a wide range of e-commerce development tools and features for promotion and marketing purposes and gives a great user interface experience to customers.
Smooth Integration
Magento depends on third-party integration for all the services provided like payment getaways, transportation, shipping, database applications, order tracking, etc. This helps customers with all the communications taking place effortlessly. Time taken for all these processes is similarly short, within seconds, you could see all the information regarding your products/services.
Community Support
Once you become a part of Magento, you become a part of its community. Magento has a vast community that provides all the help you want. If you are stuck in coding, supports there to guide you, if you want your business to grow more, support there, similarly, if you need any help, Magento has its solution. This community is solely made to provide greater user experiences one could have. They have experts for all the fields required to help establish your business.
SEO Service
Magento provides in-built Search Engine Optimization features like search engine friendly URLs, site maps, layered navigations, URL rewrites, etc., for the customers. With this feature, sellers could enhance their websites effortlessly. SEO also helps measure performance by tracking the footfall, the website. With the information about how many customers visited your page, check your products, you can change your strategies to attract more footfalls.
Exceedingly Scalable
Scalability is one of the most important attributes one should have, largely while dealing with companies/businesses. Magento can support up to 500,000 products from which it handles around 80,000 products an hour. With such extreme scalability provided by Magento, users need not worry when special occasions come, or their business grows up well.
Vast Product Management
Magneto allows the sellers with an essential aspect of product management. It allows the seller to add many products according to their needs. Sellers can add as many features as they want, like product comparison, product segregation, pricing updates, category listing, product review, and rating, etc. Sellers can import products, to an extent.
Foremost Performance And Flexibility
Magento uses minimum server resources required performance ideally with taking lesser time for page loading, query processing, and other parameters.
According to the customer’s needs, it takes seconds of latency processing to kill the odds of e-commerce websites. Magento comes with high-end technology like Varnish, Memcached, Redis, and other database optimization techniques, fulfilling all the customer’s needs.
Magento provides the utmost flexibility to developers for the exclusive user experiences base upon multiple device access customers have. Developers get to customize the back end of Magento. You oversee how you want your websites to appear and how well they function.
Mobile E-Commerce
With mobile e-commerce in the future, Magento helps in providing a superior shopping experience to our customers by supporting HTML5 language. It also comes with the ability to image scaling and supporting videos. Magento stores also have drag and drop features, and you can customize anything you want.
The features offered by Magento are perfect for any e-commerce websites and hence is the topmost choice for most e-commerce website owners. Magento knows how to take care of their customers and help them grow their business, and they keep thriving so as their sellers. It’s one of the tremendous development platforms one could ever ask.
Magento aims to provide the solutions, helped by remarkably talented developers, to establish and flourish your business with all the features and tools they provide. To start your business, or wants to move on to international customers, Magento is the platform for you.